January 19, 2021

The truth about what your skin can absorb!

Your skin is stronger than you think! Your skin is not a helpless, porous organ, that allows the passage of any substance without any safeguards – it does not allow anywhere near the commonly quoted 60% - 100% of topical substances being absorbed straight into your body – it is...

Selina Mithen

November 27, 2020

What you need to know about ceramides in skin care

    Ceramides are an ingredient that have been touted as a miracle ingredient, the one ingredient that will slow skin aging, so lets deep dive into this ingredient and discover why ceramides are so good for your skin. What are ceramides? Ceramides form part of the lipid bi-layers in...

Selina Mithen

October 06, 2020

How Springtime Pollen Can Be Hazardous To Your Skin

Springtime brings the beauty of blooming flowers and warmer days but the rising pollen count and histamine production can cause problems for all skin types, not just allergy prone skin. Read on for the spring survival guide for your skin.   Pollen can cause disruption and damage to the skin...

Selina Mithen

September 21, 2020

When cosmetic ingredients are your "frenemies"...

You know how it goes, you think they are nice to hang out with. They can make you feel good but all the meanwhile they are undermining you and you suspect they are the reason you are feeling bad about yourself… Let’s take a look at your skin’s cosmetic frenemies

Selina Mithen

July 31, 2020

Everything you need to know about skin hydration

Dehydration can be a disaster for your skin, not to mention having health implications for the rest of your body. This article explores what we need to know to when it comes to hydration from an internal and topical perspective and some easy guidelines to apply to your daily routines.

Selina Mithen

June 26, 2020

Your Definitive Guide to Essential Fatty Acids for skin health

The skin’s health is absolutely dependent on consumption of essential fatty acids, but which fatty acids are the most important? How do you know if you have an essential fatty acid deficiency? Do other forms of dietary fats impact skin health as well? What factors affect the availability of EFAs for skin...

Selina Mithen

May 30, 2020

What are the best Fish Oil Supplements to take?

It is a fact that we need to source Omega 3 Essential Fatty Acids from our diet. There are numerous benefits to taking these supplements such as reduced cardiovascular disease risk, reduced inflammation and improvement in mood and cognition.   Here we review what is the best fish oil supplement to...

Selina Mithen

April 24, 2020

What does Ethical Beauty really mean?

As a brand that is committed to sustainability and ethical sourcing, we must exercise due diligence on where ingredients are sourced from, how they are sourced, environmental impact and how they are tested.

Selina Mithen

April 09, 2020

Are essential oils good for your skin?

Essential oils (EOs) are very popular addition to so many skincare products on the market but does the daily exposure to them have a detrimental effect to your skin?  

Selina Mithen

March 09, 2020

The real truth about probiotics in skincare

The inclusion of probiotics in skincare products is gaining acceptance, but is it all marketing hype? Are we using actual live probiotics? Is there any science behind this trend? Read this blog to understand the facts and be an expert on the subject.

Selina Mithen